Card embossing

Card embossing effect is a commonly used post-press processing method in printed matter. It aims to highlight a certain part of the printed matter to create a three-dimensional effect and attract the audience’s attention. This effect is achieved by applying pressure to the printed matter using a embossing plate, which can give a more three-dimensional visual effect to the parts that need to be highlighted.

The card embossing effect is usually used in text or graphic designs such as company LOGO, trademarks, and names on cards to enhance their visual impact. In business cards, greeting cards, invitations and other printed matter, the embossing effect can make text or graphics more prominent and increase the layering and three-dimensionality of the overall design.

It should be noted that in the production process of card embossing effect, the choice of plate material is very important. Commonly used plate materials include zinc plate and copper plate. The zinc plate is suitable for steel printing mode, while the copper plate can bring a better sense of layering. In addition, the concave and convex process also requires attention to the depth and angle of the concave and convex to achieve the best visual effect.